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Archive for the ‘The Affiliate Voice’ Category

beachWith the stress of the current economy, it’s important to properly deal with your anger. Like perhaps using a machine gun!

Just kidding. Forget copywriting, backlinks, campaigns, design, CSS, XML, RSS and other 3-letter acronyms for the next minutes.

Let’s talk about being human and what it takes to be an affiliate marketer in real life.

I have a short one-week vacation so I’ve put together some tips for the lovely MoreNiche blog. (more…)

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This is part four of the “Q & A”, initially called “MoreNiche history”. I changed it’s name because I got a little carried away with the questions and I realized this text had nothing to do with the history of MoreNiche anymore.

Recession, depression and online casinos getting banned in the US. The business world occasionally gets a little bloodbath. In this week’s “Q & A” we explore how MoreNiche keeps afloat when the recession tide is high, the MoreNiche business model and further investigate the MoreNiche promise. (more…)

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In the second half of 2005 MoreNiche started the rebranding process, at the time MoreNiche and the internal products where within an old limited company (Total WebWorks LTD).

Andy and Darren decided Total WebWorks was the not the right brand name to take us forward as a company, they felt better brand recognition would help from a company point of view for example recruitment and from a customer support standpoint.

In the following two years (2005-2007) MoreNiche experienced a massive growth and the affiliates could notice this because of repetead purchases and refund and chargeback rates were down. (more…)

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After finding out how it all got started, it’s time to dig a little deeper to see how MoreNiche came to be what it is today.

In April 2006 MensNiche became MoreNiche as it started to branch out into non-men’s related products. MensNiche had a strong reputation in the adult marketing world but MoreNiche was destined to become… well, more! A brand which could also market in the mainstream arena.

It was time for high commissions and flawless support to become more than affiliate program features, they were becoming company values. (more…)

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muppet

I was reading around the forum and found a thread in which Andy was having a very introspective moment and asking himself “Why am I a muppet?”. Then he went on to explain how he lost a flight to Bulgaria, where he was supposed to catch up with the MoreNiche development team, because he forget his passport at home.

Hold it, just a minute there! Who’s Andy? What’s he doing at MoreNiche? And what’s the MoreNiche development team doing in Bulgaria?

I have no friggin’ idea myself! Ok, ok, I do. But I didn’t a few days ago. Luckily for me (and you), Andy was kind enough to answer those questions. And a bunch more I threw at him.

Read on to find out how MoreNiche survived the ice age! (more…)

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There’s a lot of science involved in affiliate marketing and this translates into predicting the things which are (falsely) accepted as unpredictable about your visitors and your buyers.

In a nutshell, my post is about keeping up with the Paris Fashion Week of affiliate marketing, it’s the butterfly effect theory of selling online.

I do a lot of research. I don’t know exactly why, but curiosity motivates me a lot. Perhaps because of my young age, my schooling or simply my character. (more…)

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MoreNiche Office Hey MoreNicher’s,

This blog post has been submitted on behalf of TonyJ.

TonyJ is a full time affiliate marketer and one of our Top 10 affiliates, he often frequents the MoreNiche Forum and has already subscribed to attend the MoreNiche Gathering in December 2008.

Please find below his blog post in regards to a recent visit to our offices in Nottingham. (more…)

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You’ve heard all the myths and the legends, met all the gurus and their followers. Finally, the time has come for you, young seeker, to get out of the dark ages of affiliate marketing and discover the greatest antidote for uncertainty and superstition – science!

Perhaps you’re wondering who the man on the left is. He was a Soviet psychologist and psychiatrist. Keep on reading to find out what he can teach you.

Scientists from a wide variety of fields can teach us a wide variety of new things. Science finds no relevance in lengthy introductions, so, without further ado, let’s get directly into it! (more…)

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When I started writing this post the initial title I gave it was “Freedom and affiliate marketing” then I changed it to “How to be your own boss”.

But finally I stuck with “How to make a living with affiliate marketing” because I want to make sure this post reaches as many people as possible. Including those who haven’t started their business yet.

So I’m thinking if they haven’t started yet perhaps they don’t care about practical time and motivation management tips. Since they don’t have an internet business… yet.

“Wait, does that mean if I have website I have a business?!” YES! And start getting used to the idea! (more…)

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Patterns lead to calmness and allow your visitor to focus their attention on what they’re looking for. Good patterns give your site harmony and firmness.

People find it easier to navigate around familiar things. The instant a visitor lands on your site they will compare it with every other site they visited before.

First thing they will see is your header image which has to sum up your entire site. Next, your headings should focus on benefits. Contrasting colors can be used to emphasize benefits.

Repetition is good and it’s easy to stay on a road you take everyday. These same things can be applied online. (more…)

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